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The cover letter is a central element of every application. It serves as the first point of contact between applicants and potential employers. The aim of the cover letter is to arouse the reader's interest, make a positive first impression and create the basis for an invitation to an interview. It offers the opportunity to link your own qualifications and motivations directly to the requirements of the advertised position and to stand out from other applicants.
An effective cover letter should contain the following elements:
Introduction: Brief introduction and explanation of interest in the position.
Main part: Presentation of your own qualifications, experience and special skills that make you the ideal candidate for the position. Here it is important to use concrete examples to back up your statements.
Conclusion: Summarize the reasons why you are the best choice for the company and express your desire for a personal interview.
Individuality: Avoid general formulations and adapt the cover letter specifically to each application.
Clear structure: Pay attention to a logical structure and a fluent writing style.
Professionalism: Correct spelling, grammar and formal design are a must.
Brevity and conciseness: The cover letter should be no longer than one page and convey the most important information in a compact form.
Standard phrases: Refrain from using worn-out phrases and make the cover letter authentic.
Repetitions: Do not simply repeat your CV, but include new information.
Negativity: Avoid negative formulations or mentioning failures.
No, in most cases a typed cover letter is preferred. Handwritten cover letters are only necessary at the express request of the company.