Farewell term chaos, we give you the talk - from a to z

Industry jargon not your thing? Our glossary will enlighten you!

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Advertising Campaign

Advertising Face

Agency Commission

Allowance for Expenses

Amazon Prime Video

Application Photo

Artists' Social Security Fund

Augmented Reality

Body Mass Index

Boudoir Photography

Camera Assistant

Commercial Model

Consumer Promotion

Cooperation Sampling

Corporate Design/Identity

Cross-Promotion

Dealer Promotion

Demo Recordings

Editorial Shooting

Exclusive Contract

Exemption Permit

Exploitation Rights

Gastro Promotion

German Press Agency (dpa)

Guerrilla Marketing

Indigenous Models

Introduction Video

Leasing Field Service

Lighting Technician

Model Polaroids

Model Portfolio

Mystery Shopping

Polas / Polaroids

POS - Point of Sale

Post-Production

Pre-Production-Meeting (PPM)

Prêt-à-Porter

Principal Dance

Product Promotion

Production Company

Promotion of Sales

Recruiting Film

Sales Promotion

Scripted Reality

Source Protection

Spec Commercial

Steadicam Operator

Traide Fair Hostess

Transgender Model

Trending Topics

User-Generated Content

Virtual Reality

VSL (Video Sales Letter)

Youth Protection